ADVANS Pakistan Microfinance Bank Limited has officially rebranded itself as Halan Microfinance Bank Limited, effective from September 16, 2024. The announcement, made by the State Bank of Pakistan (SBP), is part of the bank’s efforts to evolve its brand while continuing to offer essential financial services to its clients across Pakistan.
In a press release issued by the SBP, the central bank informed the public and customers of the official name change. According to the SBP, Halan Microfinance Bank Limited (formerly ADVANS Pakistan Microfinance Bank) has been actively contributing to the country’s financial inclusion efforts, operating with 19 branches across Pakistan since its inception in 2012.
The rebranding of the bank to Halan Microfinance Bank Limited marks a significant milestone in its journey. The decision to adopt a new identity reflects the bank’s ambitions to expand its outreach and modernize its image in line with global banking trends. Despite the change in name, the core mission and services of the bank remain the same: providing financial support to underserved and unbanked communities in Pakistan.
The bank has been instrumental in offering microfinance solutions, helping small businesses, entrepreneurs, and individuals gain access to financial services that were previously unavailable to them. These services have included small loans, micro-savings, and insurance, all designed to support economic growth at the grassroots level.
The rebranding will not affect any ongoing services or agreements. The State Bank of Pakistan reassured customers that the change of name does not impact the bank’s operations, and all existing financial commitments, account details, and services will continue uninterrupted under the new name. Customers can still access their accounts, apply for loans, and use the full range of financial services offered by the bank, just as they did before the rebranding.
The bank’s decision to operate under the Halan brand aligns with its strategy to grow its customer base, introduce new digital financial solutions, and strengthen its position in the market. The name Halan, which is associated with innovation and inclusivity, better reflects the bank’s forward-looking vision and dedication to financial literacy and inclusion.
Since its establishment in Pakistan, Halan Microfinance Bank has made significant contributions to enhancing the livelihoods of those in underserved communities. By offering accessible, reliable, and affordable financial services, it has empowered many to break free from poverty cycles and foster economic growth within their local economies.
The rebranding also comes at a time when Pakistan’s microfinance sector is witnessing significant advancements, particularly with the rise of digital banking and financial technology solutions. Halan Microfinance Bank aims to leverage these technologies to continue offering convenient, user-friendly services to its growing customer base. The focus on digitalization will help the bank in meeting the evolving needs of its customers, providing more efficient service delivery, and making banking more accessible, especially in remote areas.
In conclusion, the transformation of ADVANS Pakistan Microfinance Bank Limited into Halan Microfinance Bank Limited represents more than just a change in name. It symbolizes a strategic shift aimed at better serving Pakistan’s financially underserved population, driving innovation in the microfinance space, and positioning the bank as a leader in the digital financial services landscape. The bank remains committed to supporting Pakistan’s economic development and advancing financial inclusion through its renewed brand identity and expanded services.