Karachi, September 2025 – Easypaisa Digital Bank has announced the appointment of Harris Jamali as its new Group Head of Strategy & Transformation. The appointment marks a significant leadership addition as one of Pakistan’s leading digital financial platforms continues to strengthen its position in the fintech landscape and accelerate its journey toward digital transformation.
With more than 16 years of global experience spanning finance, operations, technology, and corporate leadership, Jamali brings a diverse background that will be instrumental in guiding Easypaisa’s long-term strategy. His career includes senior leadership roles across multiple industries, most recently serving as CEO in the logistics and telematics/IoT sector, where he spearheaded innovative solutions and operational efficiency. This blend of cross-sector expertise positions him to contribute a fresh perspective to the rapidly evolving world of digital banking.
Easypaisa, which has become a household name in Pakistan as a pioneer in mobile wallets and branchless banking, is entering a critical phase of growth. The financial technology sector is witnessing increasing competition as both traditional banks and fintech startups compete to capture market share. Against this backdrop, Jamali’s appointment highlights the bank’s intent to remain at the forefront of innovation while delivering scalable, customer-focused financial solutions.
In his new role, Jamali will be responsible for shaping Easypaisa’s strategic direction, driving organizational transformation, and ensuring alignment with both regulatory requirements and evolving customer expectations. His leadership is expected to help the bank leverage cutting-edge technologies, expand its digital ecosystem, and introduce products that enhance financial accessibility across Pakistan.
Industry analysts note that transformation roles have become central in financial institutions globally as digital adoption accelerates. From artificial intelligence-driven solutions to blockchain-enabled processes, banks are seeking leaders who can integrate disruptive technologies into core operations. Jamali’s mix of financial and technology expertise makes him well-suited to bridge strategy with execution, ensuring that Easypaisa maintains its competitive edge in an increasingly digital economy.
Moreover, his international exposure adds a global perspective to Easypaisa’s growth ambitions. By integrating international best practices with localized strategies, he is expected to help the bank craft solutions that resonate with Pakistan’s diverse customer base, particularly in underserved rural and semi-urban areas. His appointment also underscores the growing importance of leadership in driving not just operational efficiency but also cultural transformation within financial institutions adapting to the digital era.
Easypaisa’s decision to bring Jamali on board aligns with its vision of becoming more than just a mobile wallet provider, positioning itself as a comprehensive digital bank that caters to both individuals and businesses. The appointment reflects a strategic commitment to innovation, financial inclusion, and long-term sustainability in a competitive market.
As Easypaisa continues to expand its role as a leading digital financial services platform, the leadership of Harris Jamali is expected to play a pivotal role in shaping the future of the institution. His appointment signals not only a transition in leadership but also a renewed focus on strategy, transformation, and customer-centric innovation in Pakistan’s digital banking sector.
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