First Women Bank Limited Integrates with 1GO Raast P2M Service to Empower Merchants

First Women Bank Limited (FWBL), one of Pakistan’s leading commercial banks, has officially joined the 1GO Raast P2M service, marking a significant step toward advancing digital payments for merchants across the country. The integration allows FWBL to enable its merchant clients to seamlessly receive payments through Pakistan’s national digital payment infrastructure, Raast, under the P2M (Person-to-Merchant) framework.

The 1GO Raast P2M service is part of the broader Raast ecosystem, designed by the State Bank of Pakistan to promote cashless transactions and accelerate financial inclusion across all sectors. By joining the network, FWBL provides its merchants with a secure, reliable, and efficient mechanism to accept payments via QR codes and other supported digital channels, reducing the dependence on cash and improving transaction transparency.

The move aligns with the government and central bank’s vision of transforming Pakistan into a digitally empowered economy. Merchants, particularly small and medium enterprises, can now leverage this integration to expand their customer base, reduce cash-handling costs, and simplify financial reconciliation processes. This step is expected to promote a faster adoption of digital payment methods and strengthen the ecosystem of cashless commerce in urban and rural areas alike.

Through the FWBL partnership, merchants can link their business accounts directly with the 1GO Raast P2M service. Customers paying via mobile wallets, banking apps, or other Raast-enabled channels can complete their transactions instantly, while merchants benefit from real-time payment notifications and automated settlement processes. This integration also provides added security and accountability, helping mitigate risks associated with manual cash handling and ensuring full compliance with regulatory standards.

The collaboration demonstrates FWBL’s ongoing commitment to leveraging fintech solutions for inclusive banking. By participating in the 1GO Raast P2M platform, FWBL reinforces its position as a forward-looking bank, focused on driving innovation and enabling merchants to operate in a digital-first environment. It also emphasizes the bank’s strategy to support small businesses and entrepreneurs in adapting to modern payment technologies, which are increasingly becoming essential in the evolving commerce landscape.

Digital payments through Raast P2M are anticipated to transform day-to-day business operations for merchants. Beyond easing transactions, the system generates digital records that enhance transparency and facilitate better financial management. The platform is compatible with multiple payment channels, ensuring wide accessibility for both merchants and customers, regardless of the scale of their operations or technological proficiency.

Experts suggest that such integrations are crucial in Pakistan’s journey toward a cashless economy. By bridging banks and merchants with a unified digital payment infrastructure, the adoption of P2M services contributes to economic growth, improves consumer convenience, and lays the foundation for a resilient digital finance ecosystem.

As FWBL rolls out this integration, continuous merchant education and technical support will be pivotal in ensuring smooth adoption. The bank is expected to provide guidance on using the platform, onboarding merchants to digital payment methods, and troubleshooting operational challenges. The partnership serves as a model for other financial institutions looking to enhance their service offerings while supporting Pakistan’s digital transformation initiatives.

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