Mobilink Bank, a leading digital microfinance institution in Pakistan, received significant recognition at VEON Ignite 2024, an annual summit that convenes over 200 global leaders from VEON’s network to discuss digital innovation and the future of financial services. This year’s event underscored Mobilink Bank’s achievements in digital financial inclusion, community investment, and its pioneering work in Diversity, Equity, and Inclusion (DEI). These accolades highlight Mobilink Bank’s strides in reshaping financial accessibility and its dedication to empowering diverse communities across Pakistan.
In a notable achievement, Mobilink Bank received the DO1440 Financial Services Award. This award recognized the bank’s commitment to delivering accessible, 24/7 financial services, reflecting its goal of creating a connected financial ecosystem where essential banking is available to everyone, anytime. Mobilink Bank’s consumer app, Dost, exemplifies this vision by providing users with a seamless, user-friendly platform to access digital banking services, supporting its mission to make banking simpler and more inclusive for all Pakistanis.
Haaris Mahmood Chaudhary, Interim CEO of Mobilink Bank, expressed pride in the bank’s achievements, stating, “The Financial Services Award signifies our vision of a connected and inclusive financial ecosystem, where everyone can access essential services at any time. This recognition marks a step forward in our commitment to fostering financial empowerment for all Pakistanis. The awards are a testament to the dedication of our team and our vision for a future where banking is accessible, inclusive, and transformative.” His remarks underscore Mobilink Bank’s ongoing efforts to broaden financial inclusion through technology and innovation.
Additionally, Mobilink Bank received the Investing in Youth & Talent Award, acknowledging its impactful initiatives focused on young talent development. By prioritizing mentorship and skill-building opportunities, the bank seeks to empower the youth to become change-makers within their communities. This investment in the younger generation aligns with Mobilink Bank’s broader goal of fostering a workforce that can drive positive social and economic change in Pakistan’s underserved regions.
Mobilink Bank’s commitment to DEI was also highlighted through its receipt of two awards under the VEON Voices category. The first of these recognitions honored the bank’s ‘Invisible Heirs’ campaign, a groundbreaking initiative designed to raise awareness about women’s inheritance rights. By highlighting issues around inheritance and financial equity, the campaign aimed to encourage open dialogues on women’s rights within the financial sector, bringing diverse perspectives to the forefront.
The second DEI accolade celebrated Mobilink Bank’s Women’s Empowerment Inside Out program. This initiative emphasizes a comprehensive approach to gender equity by fostering a supportive workplace culture that values and promotes women at all levels of the organization. Through this program, Mobilink Bank has created a nurturing environment that prioritizes female empowerment, aligning with the institution’s overarching goal of building an inclusive and progressive corporate culture.
Aamir Ibrahim, CEO of Jazz and Chairman of Mobilink Microfinance Bank, spoke on this recognition, emphasizing Jazz and Mobilink Bank’s commitment to transforming Pakistan’s financial landscape. “We are honored to be recognized at VEON Ignite 2024, a testament to our vision of transforming Pakistan’s banking landscape. Jazz is committed to financial inclusion and building a cashless economy, driving positive change and delivering value through innovation. As we move forward, we will continue to push boundaries, empower communities, and foster sustainable growth,” he remarked. Ibrahim’s comments reflect the broader strategic goals of Jazz and Mobilink Bank in pushing for a cashless and financially inclusive economy, with technology and innovation at the center of this transformation.
Mobilink Bank, as a member of the VEON group, benefits from VEON’s expansive global network, which spans six dynamic markets and serves nearly 160 million customers. With a shared mission to provide converged connectivity and digital services, VEON and its affiliates like Mobilink Bank are positioned to drive impactful change in communities that comprise 7% of the world’s population. Mobilink Bank’s achievements at VEON Ignite 2024 underscore its role as a trailblazer in digital financial inclusion in Pakistan, dedicated to bridging financial gaps through innovation, inclusivity, and community-focused initiatives.