Avanza Solutions has partnered with EPL Pvt Ltd to develop stronger and more streamlined digital identity experiences for financial institutions, with the collaboration focused on improving digital onboarding, customer trust and the overall user experience across financial services. The partnership brings together the technology capabilities and market expertise of both companies as financial institutions continue to place greater emphasis on secure digital access and identity verification.
Digital identity has become an important component of financial services as more banking and financial activities move to digital channels. Customers increasingly begin their relationship with a financial institution through an online or mobile platform rather than a physical branch. This shift has increased the importance of identity processes that can verify customers securely while keeping the onboarding experience straightforward. Avanza Solutions and EPL said their collaboration is intended to address these requirements by supporting institutions with improved digital identity experiences.
Under the collaboration, the two companies will combine their respective technology capabilities and market knowledge to help financial institutions enhance their digital onboarding processes. A more streamlined onboarding journey can allow customers to complete initial interactions with financial institutions through digital channels while reducing unnecessary complexity. At the same time, identity-related technologies can provide institutions with additional mechanisms for establishing customer confidence and supporting secure access to financial services.
Customer trust is another area highlighted by the partnership. Digital financial services require customers to share personal information and interact with systems remotely, making identity an important part of the relationship between an institution and its customers. By focusing on digital identity experiences, the collaboration aims to help financial institutions create processes that balance security requirements with ease of use. The objective is to make identity-related interactions more convenient without losing sight of the security needs associated with financial services.
The partnership also reflects the broader development of digital transformation across the financial services ecosystem. Banks, fintech companies and other financial institutions are increasingly adopting digital channels for account opening, customer servicing and other activities. As these services expand, digital identity infrastructure is becoming increasingly connected to the way customers access and use financial products. Technology providers therefore have a role in helping institutions develop digital journeys that can support both operational requirements and customer expectations.
Avanza Solutions said the collaboration forms part of its continued focus on supporting digital transformation across financial services. The company is working with industry participants to develop technology-led approaches that can address changing requirements in the financial ecosystem. The partnership with EPL adds another area of focus around digital identity, particularly the processes involved in bringing customers into digital financial environments.
For financial institutions, the ability to establish trusted digital identities can influence several stages of the customer journey, beginning with onboarding and continuing through subsequent digital interactions. A smoother identity experience can help reduce friction for customers while giving institutions a structured approach to identity-related processes. The collaboration between Avanza Solutions and EPL is aimed at supporting this balance as financial services providers continue to expand their digital offerings.
The companies described the partnership as another step toward making digital identity work more effectively for institutions and their customers. By combining technology capabilities with market expertise, Avanza Solutions and EPL intend to support financial institutions in creating more secure, accessible and seamless digital experiences. The collaboration comes as digital identity continues to play a central role in the development of modern financial services and the wider transition toward digitally delivered banking and financial products.
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